188 Business Tips (and 300 Questions) to Get Your Brain Juices Flowing: Hook, Look, Took

The following is an excerpt from the book:

188 Business Tips (and 300 Questions) to Get Your Brain Juices Flowing

By Michael Daehn

Whether you are creating a presentation, commercial or writing a headline here's a simple formula:

Hook- Grab attention with a headline, opening phrase or image

Look- Give all the fact and support your message

Took- Close with a call to action

Where could you use the hook, look, took approach in your business?


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