188 Business Tips (and 300 Questions) to Get Your Brain Juices Flowing: Use a Logo

The following is an excerpt from the book:

188 Business Tips (and 300 Questions) to Get Your Brain Juices Flowing

By Michael Daehn

Logos allow you to connect with people on another level. Your logo should be a visual representation of your business that people react to on an emotional right brain way. If your logo is a font, you do not have a logo. Unique fonts are great and complement to your logo, but they are not your logo.

How well does your logo represent your company?

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