Elements of a Great Website: How to Design Your Site to Get More Customers
Topic: Website Design
Summary: Based on hundreds of hours of research and hands-on experience, Michael Daehn shows you what works to get more customers from your website.
188 Business Tips (and 300 Questions) To Get Your Brain Juices Flowing
Topic: Business Thinking
Summary: This book contains 188 tips and over 300 questions to help spur your business thinking and get your brain juices flowing.
ISBN: 978-0557478231
Internet Marketing for Newbies
Topic: Marketing/Internet
Summary: This book teaches you why the Internet is important, how to choose the purpose of your website, how to get traffic to your website, how to set up your website, how to implement your Internet marketing plan and measure results, and how to keep your website on top. Study guide included.
ISBN: 978-0557369515
Marketing 2.0: How to Survive and Thrive in the Age of New Media
Topic: Marketing/Internet/Social Media
Summary: Learn how to use the new tools of communication to market your product. Blogs, ezines, aggregators, mashups, social networks, internet video, and tagging are a few of the areas covered in this book on Internet Marketing. Marketing 2.0 goes beyond explaining new marketing tools and helps you understand the psychology behind why these tools are working. Use this book and learn to thrive in the 2.0 world, or watch your business disappear into obscurity.
Senior Care 2.0: Your Guide to Marketing Senior Services
Topic: Marketing/Senior Services
Summary: This unique book provides time proven marketing strategies with analysis, commentary and application by experts in the field of senior living and care. Senior Care 2.0 is your complete guide to marketing senior care services today.
ISBN-13: 978-0557449569
Michael Daehn's Seven Keys to Marketing Genius
Topic: Marketing
Summary: Many marketing books jump right into the promotion process where instructions on how to broadcast the marketing message are described in detail. The problem with that approach is that if you are sending out the wrong message, it will not only be ineffective but counterproductive. The Seven Keys starts with defining the message that you are going to broadcast, then it explains the best way to communicate that message, and finally how to gauge and maintain an effective marketing campaign.
ISBN-10: 1411614917
ISBN-13: 978-1411614918
Marketing the Church
Topic: Marketing/Christian
Summary: This book shows churches how to effectively communicate their purpose and passion in a modern context and sell the Gospel without selling out. Marketing the Church shows you how to use marketing to become more effective at communicating with people. The stakes are high for churches because the product is a message of hope.
ISBN: 978-1411670716